Jason Reitman's Walmart Commercial
I was talking to a savy fellow journalist at the Scripter ceremony Saturday night whol told me, at least in his view, Jason Reitman might have a better shot at winning Best Director than many give him credit for. That may or may not be true. He used the Marcia Gay Harden comparison, a contender who wasn't recognized throughout the season, suddenly scored a bid and reminded voters how they can award the film in a big way. I'm not personally of the mind that Reitman has a snowball's chance, but it's good to have varrying opinions, no?
Anyway, my colleague mentioned Reitman's Walmart commercial at the time, and I had actually forgotten about that little jewel entirely. The spot ran during the 2006 holiday season and, though it was advertisement for the devil incarnate, it's still a creative piece of work.
Here it is, entitled "12 Minutes":
Anyway, my colleague mentioned Reitman's Walmart commercial at the time, and I had actually forgotten about that little jewel entirely. The spot ran during the 2006 holiday season and, though it was advertisement for the devil incarnate, it's still a creative piece of work.
Here it is, entitled "12 Minutes":
Red Carpet District is Variety contributor Kristopher Tapley's attempt at making sense of the ever-expanding glut of film awards coverage. He's been on the beat for six years. Email 


BBjICl Read, of course, far from my topic. But still, we can work together. How do you feel about trust management?!...
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