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Tuesday, March 11, 2008

SXSW: When audiences attack

Liz Shannon Miller reports from the SXSW panel starring Facebook CEO Mark Zuckerberg and unfortunately moderated by Business Week columnist Sarah Lacy.

T
he audience virtually then physically revolted:
Utilizing an interview style that alternated between confrontational and uncomfortably familiar, a hair-twirling Lacy quickly alienated an audience that took issue with frequent plugs for her upcoming book and her lack of direct questions.

Rather than sit quietly, however, the audience turned to their laptops and mobiles, ripping Lacy and the panel to shreds on Twitter and other networking sites.

By the 40-minute point, Lacy still hadn't opened the conversation to questions and the blogging had reached a fevered pitch; the audience began to voice its disgust.

It doesn't get much better, as you can read here.

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Mike Jones Michael Jones is the film festival editor at Variety.com.

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