Berlin: Probst drinks to the market
EFM director Beki Probst toasts the kick-off of the European Film Market with Berlin fest director Dieter Kosslick. Founded in 1978, the EFM has grown to become one of the top three film markets, next to Cannes and the AFM. This year, 6000 participants can watch 700 films from 430 companies.
The theme for the market this year: "Freshness Guaranteed": 75% of the films are premieres. But if the AFM proved anything, while they may be "fresh" they can still stink.
The market also includes a section titled "Straight from Sundance" that has 51 films from last month's fest including James Marsh's award winning doc "Man on Wire" and Johan Renck's drama "Downloading Nancy."
Check out the complete market guide here.

Michael Jones is the film festival editor at Variety.com.













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