Posted: Sat., Sep. 26, 2009, 1:34pm PT

Both RAI and Mediaset ban spots for 'Videocracy'

Doc links Italy's cultural decay to Berlusconi empire

When the Mediaset TV empire controlled by Italo Prime Minister Silvio Berlusconi banned spots for Swedish-Italian helmer Erik Gandini’s "Videocracy," hardly anyone blinked.

After all, the doc, which unspooled at the Venice film fest, links moral and cultural decay in Italy with the rise of Berlusconi’s TV channels.

However, eyebrows began to rise when pubcaster RAI also refused to play the trailers, deeming the pic "offensive to the honor and personal reputation of the prime minister." The move fueled suspicions that Berlusconi was leaning on the state-run broadcaster, whose governors are his political appointees.

Absent the ability to promote the film on Italy’s main TV channels, Gandini is largely left preaching to the converted rather than drawing in more mainstream auds.

Gandini has said the film was prompted by his experience of foreigners sniggering at Berlusconi’s astonishing degree of control over Italians’ access to information.

Auds will now have to discover for themselves how wide that control really extends.




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