'Rachael Ray' renewed for two seasons
Pact covers through 2011-12 season
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CBS Television Distribution has inked renewal deals for "Rachael Ray" with stations covering 60% of U.S. TV households through the 2011-12 season, according to Joe DiSalvo, CTD's president of sales. The renewal will take the show through six seasons. That includes slots on the ABC O&Os in key markets such as WABC New York and WPVI Philadelphia.
In the May sweeps "Rachael Ray" was down 6% -- a pretty typical drop for syndicated firstrun shows this season -- to a 1.7 live-plus-seven household rating. But the show improved 29% from last May on WABC in its 10 a.m. slot between Disney-ABC's "Live With Regis and Kelly" and ABC's "The View."
