Posted: Tue., Apr. 7, 2009, 12:30pm PT

Hoops down, but still a ratings winner

'Surviving Suburbia' gets ho-hum results

'Academy of Country Music Awards'

The 'Academy of Country Music Awards' topped Sunday night for the Eye net by crooning to nearly 15 million viewers.

'Supernatural'

'Supernatural' helped boost the CW net and drew its best adults 18-34 numbers since airing on the WB in October 2006.

A weekend boost from college basketball and country crooners carried CBS to a close second-place finish among young adults last week.

CBS also moved to the lead in its target age range of adults 25-54, edging Fox for its first victory in this demo since mid-January. This was a category CBS won most weeks in the fourth quarter, and it and Fox are now tied for the season -- just about the only demo that Fox hasn't long wrapped up.

The Eye wasn't just about specials, though, as it aired a whopping seven of the week's top 10 scripted programs in adults 18-49, according to Nielsen. In the end, though, CBS came up a bit short in its attempt to top "American Idol"-fueled Fox in adults 18-49.

Fox led with a 3.6 rating/10 share to a 3.4/10 for CBS. They were followed by NBC (2.4/7), ABC (2.1/6), Univision (1.7/5) and CW and USA (both at 1.0/3).

CBS slipped past Fox in adults 25-54 (4.2/11 to 4.1/10) and dominated in total viewers (12.45 million to 9.67 million for runner-up Fox), while Fox still held sway among the younger 12-34 crowd (2.8/9 to 2.1/7 for CBS).

Leading the way for CBS were top-5 finishers "Two and a Half Men" (5.2/13 in 18-49, 14.56m) and college basketball on Saturday (5.1/17 in 18-49, 14.45m for the North Carolina-Villanova men's semifinal game).

Sunday's "Academy of Country Music Awards" won the night (3.8/10, 14.78m) and rose sharply vs. previous years when it aired midweek against "American Idol." And Wednesday's April Fool's Day spec "I Get That a Lot" easily won its hour (3.4/10, 10.35m).

Also for CBS, Tuesday's combo of "NCIS" (3.5/9 in 18-49, 17.23m) and "The Mentalist" (3.8/9, 16.96m) drew more overall viewers than any scripted programs during the week.

At Fox, "American Idol" easily claimed the week's top two spots in the rankings with Tuesday's 86-minute performance program (8.9/23, 24.41m) and Wednesday's hourlong results show (8.4/21, 24.34m).

Elsewhere, Tuesday spec "Osbournes Reloaded" did OK behind "Idol" (3.7/9, 8.40m), as did Thursday's "Bones" (2.7/8, 9.25m) and "Hell's Kitchen" (3.3/8, 6.95m) opposite NBC's "ER."

The Peacock medical show, meanwhile, went out as the week's No. 1 scripted show in 18-49 (6.0/16) -- the best delivery for a drama series finale since Fox's "The X-Files" seven years ago. And its total-viewer count (16.38 million) was the most for a drama farewell since CBS' "Murder, She Wrote" in 1996.

Other than the "ER" sendoff, there wasn't much else happening for NBC, as the net was held down by low-rated firstrun fare like "Kings" (1.1/3, 3.62m) and "Howie Do It" (0.9/3, 3.20m).

It was a very quiet week for ABC outside of "Dancing With the Stars" (4.9/12 in 18-49, 20.48m) and "Lost" (4.3/11, 9.57m). In its second week, Thursday half-hour "In the Motherhood" sank to a 1.6/5 in 18-49 and 5.01 million viewers overall.

CW had its best showing since November, getting a nice lift Thursday from "Supernatural" (1.5/4 in 18-49, 3.27m), which had its best adults 18-34 score (1.7/5) since airing on the WB in October 2006. Garnering a 1.9/6 in men 18-34, it took advantage of no basketball on the night for the first time in three weeks as well as the absence of the demo's timeslot leader (NBC's "The Office"/"30 Rock").

In Sunday's battle of lightly watched pay-cable preems, Showtime's third-season kickoff of "The Tudors" drew 726,000 viewers while HBO's second-season launch of "In Treatment" averaged 657,000 for its first two segs.

* * *

The NCAA men's basketball tournament championship game turned out to be a snoozer, but it still helped CBS prevail in demos on Monday of the current week. The night also saw ho-hum results for the premiere of ABC comedy "Surviving Suburbia."

North Carolina's victory over Michigan State averaged a 6.3 rating/15 share in adults 18-49 and 17.65 million viewers from 9:15 to 11:47 p.m. -- down 14% from last year's Kansas-Memphis matchup (7.3/19 in 18-49, 19.51 million). The hoops action dominated the final 90 minutes of primetime even though North Carolina opened a big early lead and was never seriously threatened.

Fox was above average on the night, as "House" (5.1/13 in 18-49, 13.29m) and "24" (3.8/9, 10.96m) both edged up a bit to record their best numbers in a couple of months. "House" led the 8 o'clock hour in adults 18-49.

At ABC, a 92-minute edition of "Dancing With the Stars" (4.6/12 in 18-49, 19.88m) was a bit below average, leading into nothing-special scores for Bob Saget comedy "Surviving Suburbia" (3.0/7, 11.25m), which performed about in line with what "Samantha Who" averaged in the slot last fall.

NBC's one-time hit "Heroes" tumbled to another low opposite basketball (2.6/6 in 18-49, 6.11m), sandwiched between similarly soft-performing "Chuck" (2.1/6, 6.10m) and "Medium" (2.2/5, 7.17m).


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