Principal to launch own production co.
Management firm hires Zepeda as head
|
More Articles:
Most Viewed:
MTV sets 'Avatar' webcast(3342 views)Steven Seagal Lawman(2620 views)Christopher Eccleston plays Lennon(2594 views)PGA announces TV noms(2419 views)McConaughey’s ‘Rooster’ at Fox(2229 views)Paramount lands 'Area 51'(2165 views) |
Principal, which reps the likes of Seth Rogen, Alan Arkin, Tom Wilkinson and Sandra Oh, is run by partners Estelle Lasher, Marsha McManus, Larry Taube, Meg Mortimer and Liz Robinson.
The pic production unit is the first dedicated division in the company's 15-year run. While some Principal managers have been involved as producers on client projects, the intention is to grow that business in film and TV.
Zepeda had been president of Fox-based Winter Road Prods. and prior to that worked in development for Martin Scorsese and Gregory Nava. She will also act as a manager, signing Rod and Bruce Taylor, who scripted "The Brave One" and Fox Atomic development project "The Surrogate."
