U.K.-based sales company Celsius Entertainment has picked up international rights for the feature-length adaptation of “Freakonomics,” the bestselling book by Steven D. Levitt and Stephen J. Dubner that uses economic theories and statistics to analyze pop culture trends.
Portmanteau project has assembled an all-star lineup of doc helmers to each tackle a chapter of the book, including Morgan Spurlock (“Super Size Me”), Rachel Grady and Heidi Ewing (“Jesus Camp”), Alex Gibney (“Enron: The Smartest Guys in the Room”), Laura Poitras (“My Country My Country”), Eugene Jarecki (“Why We Fight”) and Jehane Noujaim (“Control Room”).
Chad Troutwine (“Paris je t’aime”) and Seth Gordon (“Four Christmases”) are producing, with Rafi Chaudry (“Paris je t’aime”) co-producing. Gordon will also provide the intro and interstitials between each segment.
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