Posted: Mon., Aug. 13, 2007, 3:56pm PT

A continental Virgin

World Brief

U.K. cable combo Virgin Media is planning to roll out its brand across continental Europe beginning in France.

Virgin Group is reportedly in talks with Numericable, France's largest cable operator, about a deal to rebrand its service under the Virgin banner.

Similar licensing deals for the Virgin Media brand are expected to follow in other European markets, according to a press report.




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