TV

Posted: Wed., Apr. 25, 2007, 6:37pm PT

ABC's McPherson scoops out love

Treat comes on eve of pilot screenings

The ABC entertainment prexy played Good Humor man on Wednesday, pushing a cart of ice cream and walking from office to office, passing out scoops to network staffers.

Steve McPherson flew in 12 large tubs from Thomas Sweet, a Princeton, N.J., parlor famed for its homemade ice cream.

"They don't ship -- so I had to bribe them," McPherson said. Included in the shipment: cookie dough, coffee, bittersweet and McPherson's favorite: cookies and cream.

ABC staffers "flipped out" at the sight of their network leader marching down the network halls, ice cream scooper in hand, McPherson said. The exec was looking for a lighthearted way to acknowledge staffers' hard work this development season, on the eve of pilot screenings (which start tomorrow at the web).

"It was just nice for everyone to take a beat, after one hell of a pilot season," McPherson said.


TALKBACK:

Have an opinion about this article? Be the first to comment



Print Variety
Bookmark
Get Variety:
Variety Mobile Variety Digital Variety Home Delivery
Newsletter Signup:

Featured Jobs

Variety Real Estate