Sports News

Posted: Sun., Mar. 11, 2007, 7:48pm PT

CBS Radio, CSTV hoop it up

Duo pact for online coverage

CBS Radio has partnered with college sports net CSTV to carry comprehensive online coverage of more than 30 men's conference basketball tourneys and the NCAA Division I Men's Basketball Championship.

Online homepages of more than 60 radio stations will carry "Championship Central" content that will include conference videos, CSTV show clips, analysis, on-site coverage, headlines, blogs, scores, brackets and podcasts.

"When NCAA March Madness gets into full swing, the passion and rivalries that make college sports fans so unique comes into full display," said Brian Bedol, prexy-chief exec of CSTV Networks. "We are always looking for ways to enhance the fan experience and cater to them in this on-demand world."

Contact the Variety newsroom at news@variety.com

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