Ad spend up in '04
World Brief
In December, ads brought in HK$4 billion ($513 million), which was a 6% jump vs. the same time last year, according to Nielsen Media Research.
For the year, ad spending came in at just more than $5 billion, a 13% boost vs. 2003.
The annual growth was due to increased spending from telecom companies, beauty/hair salons, fitness centers and department stores, the report said.
