Inside Move: MPAA dubs 'Arthur' PG-13
Disney vanquishes Bruckheimer's R-rated promise
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The Motion Picture Assn. of America recently rated "King Arthur" PG-13 after the studio managed to trim enough of the violence from the epic's climactic battle scenes to avoid an R.
The PG-13 rating is likely to come as a surprise to some. Producer Jerry Bruckheimer promised last year he'd deliver an R-rated pic, adding, "Audiences want to see something that's real. They don't want to cut away."
Disney spokesman Dennis Rice told Daily Variety that the move to secure a PG-13 rating fits in with the studio's push to attract a broad audience. "We've always felt it was advantageous to go for as wide an appeal as possible with a big summer film like this," he added.
"King Arthur," starring Clive Owen and Keira Knightly and directed by Antoine Fuqua, opens July 7, a Wednesday. DreamWorks' Will Ferrell comedy "Anchorman" debuts two days later.
