Posted: Tue., Apr. 1, 1997, 11:00pm PT

Reeve takes over world at Dennis Davidson Assoc.

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Malcolm Reeve has been named chief operating officer for Dennis Davidson Associates' worldwide operations.

Effective Feb. 18, Reeve will be responsible for overseeing all financial, business affairs, administrative and legal areas of DDA, which has offices in London, Los Angeles, Gotham and Sydney.

He joins CEO Stacy Wood and DDA U.S. prexy Melanie Hodal on the parent company's board of directors. He also chairs the company's senior management strategic planning committee.

Reeve joins DDA from his own marketing consulting firm, which serviced clients such as Interactive Cinema Entertainment, Jackson McHenry Entertainment, Picture Fund, Village Roadshow Prods. and Granada Film. It's expected that several of these clients will sign on with DDA.

Reeve was formerly with Intermedia/Film Equities, where he helped broker the sale of Shepperton Studios to an investment group headed by filmmakers Ridley and Tony Scott. He also handled the sale of Handmade Films for George Harrison. He began his career with Peat Marwick Mitchell & Co. in London.